Walgreens Exclusive Marvel Legends 6" Emma Frost Figure Available Online

13 hours ago, Atlantis said:

I would think Hasbro can sell to even more customers by opening up to more venues.

They would, but like I said the stores ask for the exclusives and Hasbro want to keep on their good side

The theory of course is that collectors who don't normally go to WG will go there to find the exclusive and perhaps do some additional shopping while they are there. I'm not sure how that pans out, since i've pretty much never bought anything at WG other than MLs. Its my least favorite retailer to toy hunt since the store is small enough that i feel awkward going in, making a beeline to the toy section, and then leaving empty-handed thirty seconds later. Gamestop can be similar but at least the employees usually have enough nerd credentials to kind of get it.

My understanding is that as long as a retailer is willing to commit to buying a certain number of units for the exclusive and also orders/sellsa certain quantity of other ML figures annually , hasbro will work with them to come up with an exclusive. While I'm sure there is some back-and-forth between the two sides as far as which character they choose for the exclusive, i think for the most part Hasbro only offers up figures that they hadn't planned on incorporating into waves due within at least a year of the exclusive's release. Obviously we've gotten other versions of Ant-man, Punisher, Daredevil, and Namor since their WG exclusives came out and now FF and Doom are getting wide-release figures as well.

For awhile, it seemed like the WG exclusives mostly consisted ofcomic versions (often variants) of characters that had appeared or were maybe going toappear in a marvel movie/tv show. An Emma figure makes sense given that she was a key character in the original Dark Phoenix saga, even if she ultimately didn't appear in the movie. Mystique of course actually WASin Dark Phoenix, and Lilandra again was a key character in the comics saga even if she didn't make it into the film. Similarly, Dani Moonstar makes sense given that the new mutants movie was *supposed* to come out. However, this theory doesn't work well for Infamous Doom or Silver Surfer, so make of it what you will.

Ultimately though these are all just my speculations or what i've read online, i'd definitely be interested in hearing more about how the exclusive process works, though.

5 hours ago, leokearon said:

It's the stores that ask for the exclusive products, so they can get more customers.

I would think Hasbro can sell to even more customers by opening up to more venues.

4 hours ago, Atlantis said:

I'm no financial whiz but I cant see the real advantage to Hasbro for going the exclusive route. Its not like they get to charge more...but then, somebody out there probably knows more than me on this....

It's the stores that ask for the exclusive products, so they can get more customers.

On ?9?/?14?/?2019 at 12:53 PM, leokearon said:

In an ideal there would be no exclusive figures

I'm no financial whiz but I cant see the real advantage to Hasbro for going the exclusive route. Its not like they get to charge more...but then, somebody out there probably knows more than me on this....

On 9/14/2019 at 11:31 PM, monron999 said:

Luckily since the mold is little more than a slightly modified Kate Bishop buck they'll probably produce them in a much larger quantity than a more specialized buck likeThing. I hope they're smart enough to understand how how much they can cash in on the fact that many people will be buying at least 3. Personally I only need 2, for Dani and Karma. All bets are on that Wolfsbane will appear pretty soon in 90's X-Factor gear.

I wonder if they over corrected, feeling the heat over the peg warming exclusives of the past that stores often have in droves. They decided to ship waaaaaaay less of them.

Im in central new jersey. Nothing in stores and even on the walgreens site nothing comes up at all

On ?9?/?25?/?2019 at 11:07 AM, Darth_Primus said:

I'd be so down for a White Queen Emma. Hasbro could easily make for it vintage X-Men line.

Or....they could surprise us and put her in a box set along with Sebastian Shaw, Mastermind and JG Black Queen and a Hellfire club drone. As long as they put her in the CORRECT body buck I'd be in.

I was never too interested in getting this one since it was announced. Still waiting for the white outfit version.

I'd be so down for a White Queen Emma. Hasbro could easily make for it vintage X-Men line.