New Logo For All G.I.Joe Toys

Gi Joe 2002 Legacy of Valor
by Jay Cochran
July 1, 2002
<%image(New-Logomin.jpg|323|100|New G.I.Joe Logo By Michael Elhardt)%>

Hasbro hopes by the end of the year to have all their new G.I.Joe products released under ONE single logo. The old style JOE head combined with the red, white, and blue stripe with the shooting stars at the end (shown above) will be seen on ALL 12" and 3 3/4 figures. It's part of Hasbro's idea to avoid confusion with the various sub-groups of the G.I. Joe toy line. They hope to get kids interested in all aspects of JOE and to dominate the boy's toy aisle with a cohesive look just as a certain pink-boxed girl's toy from Mattel does.



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