Marvel's Spider-Man & Friends Spin Their Way To Toy Shelves In 2007

With excitement and interest in Marvel’s SPIDER-MAN at an all-time high, Hasbro introduces a product lineup that will provide an opportunity for even the youngest fan of Peter Parker’s alter-ego to participate in the adventures of America’s favorite super hero. SPIDER-MAN & FRIENDS, a new line of toys and games based on the iconic MARVEL character, spins its way onto store shelves with a range of play experiences for kids ages 18 months to 3 years. The newest items in the SPIDER-MAN & FRIENDS line will be released on March 24, 2007.

Highlights of the SPIDER-MAN & FRIENDS 2007 lineup include the following products:


SPIDER-MAN & FRIENDS SPIDER SPUD
(Approximate Retail Price: $9.99; Ages: 2 & Up; Available: March 24, 2007)

Everyone’s favorite potato wants to be America’s favorite super hero! MR. POTATO HEAD, the iconic face-changing potato friend for kids, becomes the web-slinging hero, SPIDER SPUD, in a super hero make over. Kids will be able to have all kinds of mix 'n match fun with this wacky spud dressed as the arachnid hero, SPIDER-MAN. SPIDER SPUD comes with lots of parts, including shoes, ears, eyes and glasses, for a quick change back to Peter Parker.
SPIDER-MAN & FRIENDS SUPER PAL SPIDER-MAN
(Approximate Retail Price: $19.99; Ages: 18 mos. & up; Available: March 24, 2007)

SPIDER-MAN, a hero that both moms and kids love, switches from your child’s daytime pal to his or her nighttime pal. In the daytime mode, soft and cuddly SUPER PAL SPIDER-MAN says fun phrases when you press his chest and makes web-slinging sounds when you squeeze his hand. When it’s bedtime, switch to nighttime mode and SUPER PAL SPIDER-MAN will “fall asleep” next to you as he cuddles with his web blankie. (The volume is also adjustable for quiet time!)



MY FIRST SPIDER-MAN

(Approximate Retail Price: $19.99; Ages: 3 & up; Available: March 24, 2007)

The first action figure for young boys is the new MY FIRST SPIDER-MAN. The action figure, which features a fun friendly size and shape for small hands, will provide hours of web slinging entertainment. The action figure comes with 2 projectile launching webs and has fun electronic phrases and action sounds. Plus, the eyes light up during play. MY FIRST SPIDER-MAN is here to save the day!



SPIDER-MAN & FRIENDS ITSY BITSY SPIDER-MAN
(Approximate Retail Price: $24.99; Ages: 18 mos. & up; Available: Now)

SPIDER-MAN takes the form of an adorable plush action figure that shows off slick dance moves while singing spider-themed favorites like “Itsy Bitsy Spider” and a special version of “The Amazing Spider-Man.” Plus, this little super hero isn’t limited to just dancing and singing — he laughs with his playmates while encouraging them to dance and sing along.



SPIDER-MAN & FRIENDS MEMORY

(Approximate Retail Price: $8.99; Ages: 3 & up; Available: Now)

Kids will love trying to track down SPIDER-MAN’s friends and foes in this version of the classic game MEMORY, updated with characters from SPIDER-MAN & FRIENDS that will leave youngsters trying to remember where they last saw the webbed Super Hero.



SPIDER-MAN & FRIENDS YAHTZEE JR.

(Approximate Retail Price: $7.99; Ages: 3 & up; Available: Now)

‘Spidey’ fans can “roll” up some action with this webbed version of the celebrated family game, SPIDER-MAN & FRIENDS YAHTZEE JR. includes everything required to give a mental workout to young minds.



SPIDER-MAN & FRIENDS 24 PIECE PUZZLE

(Approximate Retail Price: $3.09; Ages: 3 & up; Available: Now)

The 24 large pieces in this SPIDER-MAN themed jigsaw puzzle are perfect to challenge small hands. Young ‘Spidey’ fans will enjoy seeing this full-color representation of their favorite superhero come to life as they assemble the puzzle.