Play Imaginative inks licensing deal with Marvel for Greater China

by Jay Cochran
June 25, 2013
Play Imaginative is thrilled to announce it has sealed a licensing deal with MARVEL for Greater China. Play Imaginative's premium Super Alloy (die-cast) High End Collectible Figure product line will now be available to collectors worldwide, including the Mainland China, Taiwan, and Hong Kong markets.
The lineup for 2013 will be developed based on Marvel's Iron Man movies, with a focus on 'Iron Man 3' movie. The figures will be produced in 1/4 Scale (18 inches, approx. 46 cm or more) and 1/12 Scale (6 inches, approx. 15 cm or more).

Approximately 11 Super Alloy (die-cast) Iron Man Collectible Figures are slated for release in 2013, with the first release in August/September 2013, just in time for the upcoming Singapore Toy, Games & Comic Convention. The collection will be available worldwide, including China, Taiwan, and Hong Kong.



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